Strategic consulting
Strategic consulting is focused on resolution such issues as:
- Optimization of the organizational structure and key business processes of business in compliance with strategic priorities.
- Developing a strategy of business progressing; this provides growth and leadership in the competition through the rational using of material, intellectual and financial resources of the company.
- Statement of targets for departments, cooperation inside of the company to achieve its goals.
At the services of strategic consulting may be include:
- summation the situation of company in the market;
- identification of marketing strategy;
- economic planning and budgeting;
- financial management;
- strategic planning of human resource management;
- identifying the sources of internal and external resistance strategy of the company.
Marketing consulting
The modern market – is a complex occurrence, which is subject to the actions of supply and demand. It is important to determine the market conditions and trends of its change and development.
The activities of marketing consulting aimed at improvement of the effectiveness of business operations, the sustained uptick in the sales, increasing of the market share, improvement of profitability.
Under this marketing consulting, we offering to our clients the such services as:
- Consultation at general issues of the marketing.
- Analysis of market opportunities of the client company and the threats from the market side (SWOT-analysis).
- Analysis of market and competitors:
- Market segmentation by competing brands.
- Market segmentation by product distribution channels.
- Market segmentation by prices.
- Evaluation the size market of supply.
- Evaluation the part of market, which belongs to the client.
- Analysis of the positioning of competitors.
- Identification of promising segments and / or niches.
- Development recommendations for the correction of marketing policy, including:
- a new marketing strategy of the company;
- a new marketing plan of the company;
- plan the necessary organizational arrangements to increasing sales;
- assistance in the implementation of the organizational arrangements.
- Analysis the market of demand (consumers):
- Segmenting the consumers by socio-demographic characteristics (a gender, age, income, education, etc.).
- Segmenting the consumers by purchasing behavior.
- Segmentation by geographical characteristics.
- Evaluation a size the market of demand.
- Evaluation the part of market owned by the client.
- Evaluation loyalty the consumers of the product of client.
- Identification of promising segments and / or niches.
- Development recommendations for the correction of marketing policy, including:
- a new marketing strategy of the company;
- новый маркетинговый план фирмы;
- plan the necessary organizational arrangements to increasing sales;
- assistance in the implementation of the organizational arrangements.
- Revision system the marketing of company , including:
- Analysis the organization of marketing system at an enterprise.
- Revision the system of collection and using the marketing information.
- Development of recommendations of rationalization the system of marketing in the company.
- Revision of the pricing pattern.
- Development of recommendations to rationalization the system of pricing pattern in the company.
- Revision of the sales.
- Development of recommendations to rationalization the distribution system in the company.
- Help in the implementation of recommendations for system sales.
- Analysis of an advertising strategy and the quality of its performance.
- Development of recommendations for optimization the promotional strategy.
- Assistance in implementation the recommendations at advertising.
- Development of strategic marketing decisions:
- Development of basic marketing strategy;
- Development of marketing strategy for the resource allocation;
- Development a competitive marketing strategy;
- Development a portfolio of the marketing strategy;
- Development of new marketing plan or optimization the being marketing plan of the company.
- Development of the new or optimization of being advertising policy.
- Development of a plan for the necessary organization arrangements to increase the sales.
In the present-day world of business-processes PR plays the same important role as, for example, human resource management and technologies of production.
PR-consulting is aimed at the identification, formulation, development and resolution of PR-tasks of customer. Consulting services in the field of PR supporting and assisting with the quality organization and developing the conception of PR-campaign, with the selection of effective communication, media and BTL-technologies, budget planning of PR-campaign, evaluation of its results. Customers of PR-consulting are representatives of government authority, commercial (business) and uncommercial organizations and associations, educational institutions and private sector persons. PR-consulting is one of the most popular and necessary services on the market of communications.
Range of provide services:
- Audit of information flows;
- Formation/correction of the information field;
- Communication audit;
- Development of information policy of the company;
- Reputation management;
- Internal corporate communications;
- Intranet pr;
- Building communications with the media, creating a loyal pool of journalists;
- Creating a media and Internet products;
- Development and realization of training programs and an advance training for professionals in the area of communications, etc.;
- Reputation management;
- Communication strategies;
- Communications support;
- PR support of the projects and events.
Development of conceptions and strategies of PR-activity of the organizations for long-term and short-term periods.
Development of strategies for advertising and PR-support of new products, projects, brands, services, companies.
Development of strategies the personal positioning and promotion.
Analysis of the current PR-activity of the company, its challenges and opportunities for positioning.
Searching for substandard solutions for the promotion and positioning of the company.
Control, analysis and production of activities of PR-departments.
Adjustment of the PR-positioning.
Under of HR-consulting we providing:
- Development of personnel resources policy of the company:
- diagnostics of the current situation in the area of personnel policy of the company;
- development of a common ideology of personnel management, which is the best to achieve the strategic objectives of the company;
- identification or correction of a management style based on the strategic goals of company.
- Organization the procedures of personnel selection:
- selection of staff to the newly formed and to the being key departments;
- formation of the management team of the company;
- formation of human resources department (HR) at the company;
- development of provisions about the Human Resources Service (Service of personnel), including goals, objectives, responsibilities, methods of the work and personnel arrangements;
- selection of employees to the HR department based on psychological and professional diagnostics;
- development the system of requirements to the recruitment agencies, to criteria of their selection and evaluation of their work.
- Formation an effective management team.
- Diagnostics of the team and staff:
- socio-typological and psychological diagnostics of employees;
- diagnostics of interpersonal interaction and compatibility in working groups;
- identify the points of conflict interaction and ways how to overcome them;
- optimal allocation of roles in the team;
- overall evaluation of the socio-psychological climate in the firm as a whole and at its departments;
- recommendations for improving the socio-psychological climate;
- certification of personnel.
- Professional movement, the personnel rotation:
- adaptation of new employees in the corporate environment of the firm;
- certification the actual of human resources;
- analysis of professional and official harmony;
- creation of a personnel reserve, including to the position of top managers;
- recommendations for promotion, transfer and dismissal of employees;
- An advance training of the staff:
- personal correction and development through individual consultations and trainings;
- correction of interpersonal communication (trainings);
- an advance training (seminars, trainings).
- Analysis of the functioning of organization:
- general functional analysis of activity of the company (identify the key technological chains, information sharing and functional relationships between the departments);
- functional description of the workplaces and drawing-up of job descriptions, the provisions of departments;
- development of organizational structure of the company and its subdivisions;
- functional description of work places and drawing up job descriptions, the provisions of sections.
- Research and formatting of the corporate culture:
- evaluation the type of corporate culture of the firm and its agreement with the goals and objectives of the organization;
- diagnostic of goals, values, attitudes, traditions, style of communication and behaviors that are prevalent in the firm;
- providing the recommendations for the correction of corporate culture in line with the goals and objectives of the firm.
- Performance management of staff:
- modeling of the competencies;
- development of the key performance indicators (KPI).
- Evaluation of the staff:
- The Center of Evaluation;
- The Center of Development;
- evaluation of 360 degrees.
- Formation of image of employer:
- researching of employee satisfaction with work in the company;
- development of PR strategy of an attractive employer;
- outplacement.
- HR audit:
- audit services of the work with staff;
- audit of management personnel of the company.
- Development and implementation of the motivation programs.
Currently, the term "logistics" is widely using in the business world and defines the theory and practice of the movement of raw materials, production, labor and financial resources and finished products from their source to the consumer.
The most common logistical issues that arise in the companies:
- shipped orders can not arrive on time to customers;
- orders are executing with errors on the number and range;
- increasing the number of failures in customer orders;
- customers are not satisfied with the level of logistics services;
- warehouse stock exceeds the standards;
- transportation is idle;
- searching for information about the shipped order takes a lot of time and the staff;
- direction does not owning with all the necessary information about the commodity stocks;
- logistics costs is increasing;
- high turnover of staff in the warehouse;
- there are problems with the branch network.
If these issues existing in your company, it's time to think about improving and optimization of the logistics system.
If the company does not have its own resources and knowledges to solving the problems, it makes sense to seek professional help from the specialists in the field of logistics.
Also consulting services in the logistics demand when you opening of a new business.
Consulting in the field of logistics - is the creation of effective logistics solutions and the combination of new solutions with advanced technologies.
Under the logistics consulting we can provide the following tasks for your company:
- Project planning the logistics system of company, including the selection of logistics technology and supports information management - for different industries and organizational forms;
- Organizational-managerial decisions in logistics;
- Warehouse designing, development and implementation of the logistics process into the warehouse;
- Procurement management (purchasing) - the process of moving the raw materials, components and spare parts from the market of buying to the warehouses of an enterprise;
- Inventory management;
- Store management and handling; development of elements of the warehousing system and organization of the logistics process in the warehouse;
- Managing the delivery of goods, including the transport logistics of commodity producers. Determining the necessary kinds of vehicles, optimization of delivery routes, the organization of the unity of the transport and storage process, the creation of transport schemes, etc.;
- Formation an effective distribution system, as part of the overall logistics system that provides the optimization of the process of promoting products to the customer / consumer;
- Organization of the complex logistics intermediaries with a wide assortment (with the function package), and also specialized logistics intermediaries that support the following functions:
- stocking up and handling;
- transportation and the freight forwarding, including - intermodal, multimodal, transportation terminal;
- insurance;
- tariff protection of product movements;
- the financial and credit services of process distribution;
- information services of process distribution;
- an integrated distribution;
- informational support of the logistics processes;
- building the standards of logistics services for different segments of the target market of the company.
Consulting of the business processes is the description, modeling and optimization of business processes at an enterprise.
It allows to provide at enterprises the processing models and to adapt the best sectorial practices of process management (for instance, SCOR, ITIL, etc.).
Also, with the help of consulting in the area of business-processes provides the re-engineering of the business-processes (BPR), which is aimed at achieving a radical improvement in the main key indicators their activities of the enterprises and organizations.
At the basis of reengineering of the business-processes we are putting the following basic principles:
- Several of operating procedures are combined into the one, in other words is a horizontal compression of the process. In fact that the horizontal compression is speeding up the process of around at 10 times;
- Performers make decisions, in other words is not only horizontal, but also the vertical compression of processes. As a result a granting of employees by large authorities and increasing the role of each of them leading to a significant increase of their productivity;
- Steps of re-engineering process performing in the natural ways;
- Processes have different versions of performance. The most optimal variant is choosing in depend of the concrete situation, condition, etc.
- Work is in progress only there (divisions, departments), where it is useful. Thereby takes away an excessive integration, which involves to the increasing of effectivity of the process as a whole;
- Decreases the number of inspections and controlling actions;
- Minimizing the number of approvals by reducing the external points of the contact;
- Single point of the contact is providing by an authorized manager. In cases when the process steps are complicated or distributed in such a way that they can not be combined by a small team).
Legal consulting solving the issues of management, economical, financial, investment activity, strategic planning, optimization of the overall functionality of the company, administration the business by methods of legal regulation of these business-processes.
Legal consulting – is a complex of juristic services:
- Oral and written consultations on the economic, civil, labor, administrative and other branches of the law;
- Subscription services based on long-term contracts for advisory and information services. Consultations cover all aspects of activities of the company and they are both at written and oral modes, including an express-consultancy (using telephone, fax and email). Depending of the customer desire, the composition of the question and the necessary of the urgency response, the consultancy can be realized at the office of our company, or with moving to the place of customer;
- Preparation and examination of legal documents;
- Representation and advocacy in the courts, government agencies, institutions;
- Litigation support of revisal of entrepreneurs by the controlling authority;
- Development the strategy and a legal position for a positive resolution of disputes in court and the pretrial orders;
- Support of transactions, development and examination of draft contracts, agreements, discuss and agreeing the terms of transactions with counterparties;
- Services of the registering title for the lands, buildings, premises, facilities;
- Working out the non-standard projects, composition of an expert opinion, its consulting and information supporting;
- Providing of customers with the regulatory guidance of the law;
- Negotiating, scenario development of the negotiations, instructing of the participants;
- Direct work with debtors, including the development of individual scenario of communication, conducting telephone conversations, correspondence, organizing and conducting meetings, the formation motivation of debtors and the requirements for debt repayment, debt collection through the courts;
- Development of internal documents of the company (the provision of the commercial secret, instructions, internal regulations, labor contracts, orders and other documents);
- Protecting the rights and interests of clients in the courts by administrative, civil, economic justice, and the proceedings on administrative violations. Services of protect the rights and interests of the client in the courts including:
- Evaluation of the perspective of doing business;
- Consultation and preparation of documents for pre-trial settlement of commercial disputes;
- Preparation and submission of statement of claim form or other procedural document (application, petition or complaint) to the court;
- The learning, analysis of the claim form, the preparation of written objections to the petition to sue;
- Representing the interest of clients in proceedings by courts of first, appellate and cassation instances, including familiarization with the case materials, and also the copies of documents, deposition, and copies of judgments, orders, rulings of the court, participation in court hearings, filing of evidence, participation in the learning and evaluating of the evidences, the statement claims and objections, the presentation of oral and written explanations, and also realization of other procedural rights of the client;
- Lodging a complaint of judgments, decisions, preparation of objections to the appeal / appeal;
- Maintenance of enforcement proceedings; lodging a complaint the actions of bailiffs.

